BOLT 2025 CASE STUDY

Ryan hired MJ for Enterprise GTM, Brand Positioning, Executive PR & Ecosystem Activation for Bolt’s 2025 AI-checkout launch with Palantir. 

It was a critical year for Bolt — RB returned as CEO and entered the company’s largest capital raise cycle to date.

Bolt transitioned from legacy checkout positioning to SuperApp infrastructure — reflected in the electric blue visual system. We phased fast in 2025!

As Head of GTM/Web, MJ led cross-functional launch execution and partner alignment across internal and external teams, coordinating pre- and post-launch strategy during major market inflection points.

Led GTM architecture for 10+ product launches in 2025, aligning brand, web, marketing, design, and external ecosystem partners while maintaining executive narrative and launch momentum across pre- and post-cycle phases.